Luke Beretta

Luke Beretta — Product Designer based in Cape Town.

About

Hi, I’m Luke. I turn design into growth.

I’m a senior product designer with 8+ years of experience designing digital products and a strong background in software development. This allows me to work closely with engineers and think clearly about systems, constraints, and trade-offs. My focus is firmly on design, shaping product strategy, defining clear user experiences, and shipping work that has real commercial impact.

I enjoy working with early-stage companies, where focus and speed matter, and I have a keen interest in and experience building financial products.

Most recently, I worked at Spritz Finance, designing consumer-facing financial products in the crypto space. Previously, I’ve partnered with startups and established companies including Journey (YC), Peach Payments (think Stripe, but for Africa), Kurtosys (software used by the world’s largest asset managers), and MakeReign, an award-winning design agency.

Outside of work, I spend my time between Cape Town and the road, with books, long walks, and the ocean.